Humea | Market entry, product strategy and engineering

Adligo

Introduction

An employee caring system, built around the fact that most people leave because nobody noticed them.

Year

2025

Industry

HR and employee experience

Role

Research, strategy, design, engineering

Stages

Find, shape, cut, launch

Key results

+18%

Employee engagement

Find

A nugget of insight is found through research. Employee and employer interviews pointed at the same gap from both sides.

Onboarding

“First week told me everything. When my manager remembered my coffee preference, I knew this place was different.” Personal preference tracking and automated care prompts for managers.

Recognition

“Small wins going unnoticed for months makes me look elsewhere.” Lightweight, frequent recognition tools rather than formal review cycles.

Systems

“We want to show care, but with 200+ employees things slip through the cracks.” Automated care reminders and employee milestone tracking.

Care ROI

“Can’t show the board that Jim feels valued. Need metrics connecting caring to retention.” Connect care actions to business metrics and retention data.

Key numbers

Open data sharpened the picture. Each finding became a design decision rather than a slide.

73%

73% leave due to lack of care. 41% feel undervalued, 19% lack growth support, 13% poor onboarding. Only 27% leave over salary or role.

Emotional connection over transactional tools.

68%

68% struggle with mid-employment engagement. 84% have onboarding and 76% have exits, but only 32% support ongoing development.

Build robust ongoing engagement modules.

89%

89% want proactive management. 47% want regular check-ins, 23% career tracking, 19% wellness monitoring against 11% reactive intervention.

Positive engagement alerts, not just problem detection.

76%

76% find current systems transactional. 43% say HR focuses on compliance over care, 21% find them impersonal.

Human-centred design with relationship-building features.

Customer journey map

Shape

The future product is shaped in close collaboration with the client. Together with stakeholders and the team we co-created the prototype of the initial solution during a three day design sprint.

Branding